In a significant milestone for Assam’s rich cultural heritage, Assamese jewellery has been granted the prestigious Geographical Indication (GI) tag. This recognition celebrates the exquisite craftsmanship that has been passed down through generations of artisans. It is a proud moment for the skilled workers of Assam, whose dedication and hard work have preserved this unique form of artistry.
A Legacy from Ranthali
At the heart of this recognition is Ranthali, a historic jewellery-making village in Assam. Known for its intricate designs and use of traditional techniques, Ranthali has been a hub for Assamese jewellery production for centuries. The artisans here craft jewellery that is deeply connected to the region’s culture and traditions, making it not just a form of adornment, but a symbol of identity.
The GI tag now ensures that the distinctive Assamese jewellery, including pieces like traditional “gamkharu” (bangles), “mukut” (crowns), and “lokaparo” (necklaces), are recognized globally for their authenticity and craftsmanship. This will help preserve the legacy of these hand-made pieces while also promoting them in national and international markets.
Recognition of Craftsmanship
The GI tag is an acknowledgment of the unmatched skill and dedication of Assamese artisans. Their work blends ancient techniques with modern designs, ensuring that Assamese jewellery remains relevant in today’s world while retaining its traditional roots. By earning the GI status, this jewellery is now officially protected, preventing imitations and safeguarding the livelihoods of thousands of artisans in the region.
Impact on Local Artisans and Economy
This recognition is not only a win for Assam’s rich cultural legacy but also a boost for its economy. It will bring greater visibility to Assamese jewellery on the global stage, creating new opportunities for the artisans and opening new markets for their creations. The GI tag will also help in preserving the craft, as it encourages sustainable practices and ensures the continuity of traditional skills in the face of modern mass production.
The GI tag for Assamese jewellery is more than just a recognition, it is a tribute to the timeless art of the region and the artisans who have preserved it for generations. As Assam’s historic jewellery-making village of Ranthali leads the way, this achievement will inspire future generations to continue the legacy of excellence, while showcasing the cultural richness of the state to the world.
Proud of this moment and the artisans who have kept the tradition alive!